Fashion campaigns often compose clothing, a seating element, and a model into a curated image. Although this formula attempts to be enticing, it's proliferation renders it trite. Jumbo, a new design collective, hopes combine the wit and surprise of the art world with the elements of a typical fashion campaign to create a novel branding opportunity that is both surreal and delightful.
Creative pitch to Levi's for a future branding campaign.
Design Lead for Jumbo